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List of advertising slogans



This is a list of famous advertising slogans and taglines.

  • "A diamond is forever." ( - present)
    • Notes: originated by Frances Gerety, who served as a copy writer for De Beers at the time.

  • "A mind is a terrible thing to waste." ( - present)

  • "All the news that's fit to print." ( - present)
    • newspaper
    • Coined by publisher Adolph S. Ochs
    • Runs on the front page of every edition of the Times

  • "Sans liberté de blâmer, il n'est point d'éloge flatteur." ( - present)
    • newspaper
    • Translation: Without liberty to criticize, there is no flattering praise
    • Taken from the monologue of Figaro in the Wedding of Figaro (Act V, scene 3)
    • Appears right under the title of the first French right-wing newspaper

  • "The Breakfast of Champions." ( - present)
    • breakfast cereal
    • Wheaties were invented by George Cormack in 1921
    • Coined by advertising executive Knox Reeves
    • The product is produced and owned today by General Mills.

  • "Good to the last drop." ( - present)
  • "Just do it." ( - present)
    • athletic shoes
    • Coined by Dan Wieden of the Wieden + Kennedy advertising agency

  • "Think different." ( - )
  • "This is your brain. This is your brain on drugs. Any questions?"
    • An anti drug slogan showing an egg for the first section, and a frying egg for the second.

  • "Jazz it up!"
    • Zattaran's rice products

  • "Where's the Beef?"
    • Wendy's fast-food chain

  • "It's jack-a-licious!"
    • Jack-in-the-Box fast-food chain (coined by RuPaul)



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